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Iconic Rock Band Embraces Technological Legacy with 3D Avatar Concerts

Published December 4, 2023

The legendary rock band KISS, known for their theatrical live shows and having sold over 100 million copies of their 44 albums, is set for a technologically revolutionary final bow. As they mark the end of an era spanning five decades, KISS plans to entrust their performances to the virtual realm, allowing fans to experience their music in a new and innovative way even after the band's retirement.

Groundbreaking Farewell Performance

In a historic move, the band will team up with Industrial Light & Magic, the visual-effects titan founded by George Lucas, to create 3D avatars that will perform the closing song, God Gave Rock and Roll to You, at New York's Madison Square Garden. This event signals the first time such technology has been utilized for a live rock show, offering a glimpse into future possibilities for concert experiences.

A New Era for Live Performances

Following the footsteps of the pop sensation ABBA, KISS is exploring avenues for their avatars to tour globally. The discussions involve collaborating with Pophouse Entertainment Group AB, the creative force behind the successful ABBA Voyage. While the details are being finalized, the ambition is clear: KISS's avatars may not only tour but also find a place in various digital platforms, potentially reshaping the landscape of entertainment.

The fantastical avatars will capture the band's essence, transforming into younger superhero versions of the members, complete with their signature makeup and imagined superpowers—a creative decision that resonates with their longstanding comic book lore.

Securing a Technological Legacy

The innovative project is expected to take a couple of years to organize, and if successful, it could pave the way for other bands with rich histories to continue their legacies digitally. The goal is to create an immersive experience that honors the band's past while opening up new possibilities for engaging their devoted fan base.

KISS, 3DAvatars, Concerts